Promotions and success & Brand and clientele

From a small workshop to a premier brand, Jimmy's journey as a shoemaker has earned him not only name and fame but also a lot of awards. His work were admired and he has been credited globally for his art of designing. Some of the awards he has received are:

• In the year 2000 he was bestowed a state award carrying the title of Dato' by the Sultan of Pahang state in Malaysia for his achievements.
• In the year 2002 he was conferred an OBE by Queen Elizabeth II in recognition of his services to the shoe and fashion industry in the UK.
• In the year 2004 Choo was awarded the Darjah Setia Pangkuan Negeri by the Yang di-Pertua Negeri (Governor) of his home state of Penang, which also carries the title Dato'.
• He has also been awarded a fellowship by the University of the Arts London, conferring the use of the title Professor

The company Jimmy Choo Ltd which started as a shoe making house has extended into the other sectors of the fashion world. It has produced its exclusive line of Couture collection and has also gone onto producing accessories such as hand bags. The company has expanded across the globe and garnered a slew of celebrity clientele. The late Diana, Princess of Wales, was a huge fan of Choo's designs.



http://www.bornrich.com/jimmy-choo2.html

http://www.fashionmodeldirectory.com/designers/jimmy-choo/

http://www.indobase.com/fashion/fashion-designers/jimmy-choo.html